Innovate fat loss creates stunning bodies.


Get the latest information on fat loss, fat burn, and fat oxidation.


Your best version is sexy, strong, fit, lean, and toned.  Achieve your dream body now.


Take massive action and get results. Complex science simplified for you.


Fat loss based on research and experience.

You will get information based on science. The most important step is to absorb the content and follow through on your fat loss goals.


You are busy. You need actionable plans and tips. Fat loss is simple.


Remember, it’s never too late to start. Fat loss takes work. You can succeed.




Innovativefatloss.com made fat loss make sense. I feel stronger, fitter, and healthier. I feel great. My body feels younger. And my family notices.”


Peter M.

CEO of franchise


Fat loss program made me stronger. Fat burns for days after following coach Ethan’s workout plans. And my hormone levels are amazing.”


Laura L.


You will become a fat burner. Stunning physique.


To your fat loss and health,


Coach Ethan Lee